Slow fashion or sustainable fashion is still a new concept that people need to absorb. Many aren’t even aware of it, while many are not as welcoming of the same.
But sooner or later, sustainable fashion will cease to be a mere concept. As fast fashion gets trendier and more people are looking to buy cheap clothes to stay in trend, they rarely think about the greater price that someone has to pay to make fast fashion possible. In this case, our planet has to pay more by suffering.
In this article, we will talk about 10 sustainable brands from India that help reduce carbon footprints, and you might want to be a part of them.
- Ka-Sha
Ka-Sha is a fashion brand that is based in Pune. They work towards creating fashion elements with natural fabric and dyes. Ka-Sha is inspired by the new concept of three R’s – Reusing, Repurposing & Reclaiming.
2. FabIndia
FabIndia focuses on creating apparel with traditional techniques, skills, and hand-based processes. Unlike most other sustainable brands and their products, FabIndia is quite affordable even while being natural.
3. Upasana
Upasana is based in Tamil Nadu. Apart from providing us with sustainable fashion, they work towards changing the lives of farmers, spinners, weavers, printers, tailors, designers, etc., and the planet.
4. Ethicus
Ethicus is another sustainable fashion brand from Tamil Nadu and is reportedly the first sustainable brand in India. Ethicus works towards making quality based sustainable clothing. They grow their organic cotton and hand-weave the materials.
5. Doodlage
Recycling gets more real with Doodlage as they create fashion using materials from factory waste. Their styles are mostly minimalist, which is another reason to love them.
6. MAGA
MAGA is based in Noida. Interestingly they use organic dyes obtained from nature, such as grass, onion, flowers, tea, etc., for their products. MAGA also works towards making sustainable fashion affordable and accessible for everyone.
7. 11.11 / eleven eleven
11.11 / eleven eleven strives to make khadi a part of popular fashion again. The brand focuses on producing high-end fashion products, and thus they are a bit expensive.
8. Nool by Hand
This brand from Tamil Nadu is conscious of the consumer’s experience. Nool by Hand is a sustainable brand that has a unique fashion sense, mostly owing to its unique patterns and prints.
9. Nicobar
Heavily inspired by culture and nature, Nicobar is yet another brand that looks forward to bringing more focus to the concept of slow fashion.
10. Rengé
Comparatively new, Rengé aims to provide beautiful and comfortable fashion to women. And they mean to do so while being environmentally responsible.
As they say, small steps make significant differences. I think it’s time we make small and affordable choices as much as we possibly can. We also ought to limit our fashion needs and opt for necessities. Sustainable and ethical clothing will both help us and the nature around us.
